I + D · one of the twelve blends

Id personality type (The Mobilizer)

The Mobilizer gets people excited and then gets them moving.

This type used to be called The Charismatic Driver.

The Mobilizer brings the energy first and pushes the group to act.

Id is one of the twelve blends in the WiredType model. Influence leads, and Dominance is close behind. People also write this blend as ID or I/D. The Di blend, in which Dominance leads, is a different type. This page describes the Mobilizer. If the Mobilizer is your type, you will likely recognize yourself in it. If you live or work with a Mobilizer, it shows what the Mobilizer is wired to do and how to work well together.

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Traits of the Mobilizer

This section covers what drives the Mobilizer and what the Mobilizer works to avoid, then the Mobilizer's main strength, main weakness, motto and signature animal, from WiredType's profile of the Id type.

What drives the Mobilizer

  • The Mobilizer wants a yes on the spot at work, so when they pitch an idea, they ask for a start date before the conversation ends.
  • They want the whole household excited about a plan, so they pitch Saturday's beach trip at dinner and ask who is in.
  • They want their friends to act on an idea, and they grin when the last holdout in the group chat finally says yes.
  • The Mobilizer wants a new plan to start fast, so they buy the running shoes and sign up for the 5K the night they think of it.
  • The Mobilizer wants people to remember their idea, and the proof comes when someone repeats their pitch back to them a week later.

What the Mobilizer works to avoid

  • The Mobilizer can fear being ignored, and it hits when they explain an idea to a coworker and the answer is one word.
  • They can fear a dull, quiet house, and it starts when their big weekend plan gets shrugs and everyone goes back to their screens.
  • They can fear silence after a pitch, and it stings when they post a plan in the group chat and nobody answers for hours.
  • The Mobilizer can fear dull work with nobody watching, so the tax forms sit in a pile until a deadline forces them to open the forms.
  • They can fear looking short on substance, and it hits the moment someone asks, 'What are the actual numbers on that?'

Superpower (main strength)

The Mobilizer can take a plan that has sat untouched for months, like a garage cleanout or a group trip, and by Friday it has a date and people signed up.

Kryptonite (main weakness)

The Mobilizer starts things with a burst and loses interest in the last steps. Three weeks later, the half-painted fence or the half-booked trip has nobody finishing it.

Motto

“If nobody is fired up yet, I have not told the story right.”

Signature animal

The husky pulls the team toward a clear goal and makes the work feel like play.

How the Mobilizer works with each style

Each section describes what tends to happen between the Mobilizer and a colleague of one style, and gives a line the Mobilizer can say. If you are that colleague, read your own style's section.

DId and D (Dominance)

A D-type colleague respects the Mobilizer's energy and gets impatient with the Mobilizer's stories. The Mobilizer takes the D-type's bluntness as a challenge to win the D-type over. The D-type hears the Mobilizer's enthusiasm as noise that delays decisions. When it works, the Mobilizer sells the vision and the D-type executes the plan. When it clashes, the Mobilizer starts a third story at the budget meeting after the D-type has already said, 'Fine, Option A,' and moved on.

What the Mobilizer can say to a D-type colleague: “I know I oversell, so here is my pick and one reason for it. If you want the other options, ask, and I will keep it to two minutes.”

IId and I (Influence)

Two I-types in one room produce ideas fast and let the follow-through slide. The Mobilizer and the other I-type trade lines for an hour, laugh, and leave sure they planned something big. On Monday nobody has the action items. Neither one sends the follow-up email, because each expects the other to write it.

What the Mobilizer can say to an I-type colleague: “We are both great at starting things. Before we hang up, we pick who books what and by which day.”

SId and S (Steadiness)

An S-type colleague brings steadiness and follow-through, at a slower pace than the Mobilizer likes. The Mobilizer brings the ideas, and the S-type turns them into shipped work. The Mobilizer can also overwhelm the S-type with that pace. On a Thursday the Mobilizer pitches a new idea while last week's plan is half built. The S-type nods, goes quiet, and stops asking questions. Each change the Mobilizer announces before the last plan is finished makes the S-type anxious.

What the Mobilizer can say to an S-type colleague: “I know I brought you three changes this month, and that felt like a lot. I want to stick with the plan we agreed on. Take a day to think it over, and tell me your honest reaction on Thursday.”

CId and C (Conscientiousness)

A C-type colleague checks every number in the Mobilizer's pitch, and the Mobilizer sells the idea to the room. The pairing works when the Mobilizer treats the C-type's caution as useful information. It falls apart when the Mobilizer treats the C-type's questions in the Tuesday review as a stall.

What the Mobilizer can say to a C-type colleague: “I trust your eye for detail, and I need your help. Send me the top three risks you see by Thursday at noon, and I will answer each one in writing.”

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